THE SPA MONEY SYSTEMÂ
Your Spa Is Making Money. But How Much Are You Actually Keeping?
Learn how to organize your spa's revenue, pay yourself more consistently, and build a simple money management system that prioritizes profit—not just sales.
One-Time Registration: $97
Reserve My Spot — $97
You're Making Money. But Where Is the Money Going?
You can have a fully booked calendar, consistent clients, and thousands of dollars coming into your spa—and still struggle to pay yourself.
Revenue comes in. Expenses get paid. Supplies get ordered. Subscriptions renew. And somehow, there's very little left.
Sound familiar?
Here's something I've learned from building and operating my own spa business:
Making more money doesn't automatically mean keeping more money.
Before you focus on increasing revenue, you need a system for managing the money your business is already generating.
That's exactly what we're going to work on together.
 INTRODUCING
The Spa Money System
A live, hands-on financial workshop for massage therapists, estheticians, solo spa owners, and wellness entrepreneurs who want to take control of their business finances.
During this 90-minute workshop, I'll walk you through how to understand your numbers, organize your business money, and create a realistic plan for paying yourself and building a more profitable business.
You don't need to be an accountant, have a six-figure business, or be an expert with spreadsheets.
You just need to be ready to understand where your money is going—and what to do with it.
What You'll Learn
Know Your Monthly Revenue Number
Stop guessing how much your business needs to make. Learn how to calculate a realistic monthly revenue target that accounts for operating expenses, owner compensation, taxes, and profit goals.
Build Your Profit First-Inspired Money System
Learn a practical way to organize incoming revenue into designated categories for profit, owner pay, taxes, and operating expenses. We'll discuss the principles behind Profit First and how to adapt an allocation-based budgeting system to your business's actual financial needs.
Create a More Consistent Owner Pay Strategy
Your business should have a plan for compensating you. Understand the difference between revenue, profit, and owner income, and learn how to set an owner compensation target that your business can realistically support.
Find Where Your Money Is Going
Review your expenses, identify unnecessary spending, and recognize cash flow habits that may be affecting your financial stability. We'll also discuss how tools such as YNAB can support a more intentional budgeting process.
Build Your 2027 Spa Financial Plan
Turn what you've learned into an actionable plan. Set revenue, owner pay, and profit targets, and identify the first financial changes you'll make over the next 30 days.
You'll Leave With More Than Notes
Your $97 registration includes three practical planning tools:
Spa Money Allocation Worksheet
Organize your revenue into financial categories and begin developing an allocation plan for your business.
Monthly Revenue Goal Calculator
Estimate how much revenue your business needs to generate based on your expenses, owner compensation, and financial goals.
2027 Spa Financial Planning Template
Document your financial targets and outline the actions you'll take to begin improving your money management system.
These tools are designed to help you apply what you learn during the workshop and continue using it afterward.
Who This Workshop Is For
This workshop is for you if:
- Your spa generates revenue, but you're not sure how much you're actually keeping.
- You struggle to pay yourself consistently.
- You're unsure how much money to reserve for taxes and business expenses.
- You want to stop mixing personal spending decisions with business cash flow.
- You feel overwhelmed by financial reports or spreadsheets.
- You want to build financial stability instead of simply chasing higher sales.
- You're ready to approach 2027 with a clearer financial strategy.
Whether you're a solo provider or managing a growing wellness business, the goal is to help you make more intentional decisions with your money.
What to Bring
For the best experience, bring:
- Your laptop or notebook.
- An estimate of your recent monthly business revenue.
- A list or estimate of your recurring business expenses.
- Your questions about owner pay, budgeting, and managing business cash flow.
Don't worry if your financial records aren't perfectly organized. That's part of why we're here.
Meet Your Instructor
Ayana Truesdell
I'm Ayana, founder of True Massage & Bodywork and a business educator for spa and wellness professionals.
Through building my own spa business, I've experienced the challenges of managing revenue, expenses, growth, and the responsibilities that come with being a business owner.
One of the most important lessons I've learned is that generating revenue and managing money are two different skills.
In this workshop, I'm sharing practical lessons, financial planning tools, and systems that can help you become more intentional about how your business operates.
Workshop Details
The Spa Money System
You'll receive your workshop access details and preparation instructions by email after registering.
Reserve My Spot — $97
Stop Guessing Where Your Spa's Money Goes
You don't need another year of working hard without a clear financial plan.
Join me for The Spa Money System and learn how to organize your revenue, prioritize profit, plan your owner pay, and make smarter financial decisions for 2027.
Walk away with a clearer understanding of your spa's numbers, a practical money management framework, and a financial plan you can begin implementing.
October 28 | 7 PM ET | $97
Yes, I'm Ready to Organize My Spa Money