SBS Testimonials
Call To Action

Build your automated massage business confidently and profitably in just 90 days by joining

#SpaBizSuccess 2.0

Stop settling for mediocrity and accepting burnout.

End this year with a business that you love!

Spaces are limited so click the button below to enroll.

I'M IN! I'M READY TO START TODAY!

YOU’RE IN THE RIGHT PLACE!

Struggling to get your spa off the ground?

In this step-by-step online course, I’ll walk you through the fundamentals of building a streamlined massage business without the overwhelm or burnout.

I’ll equip you with all the knowledge, skills, and tools you need to build a solid brand, book calls, retain clients, and make a full-time income.

You’ll get exclusive access to live coaching calls, video trainings, templates, and tutorials to scale your massage business.

ENROLL NOW!

BUILD A BUSINESS, NOT JUST ANOTHER JOB

Most massage therapists believe they can build a profitable spa biz just from having industry experience. But the fact is: Being an excellent technician isn’t enough.

⇒ You need to have a solid spa biz roadmap – a roadmap that guarantees a profit for any massage therapist regardless of economic circumstances.

In SpaBizSuccess 2.0., I won’t only equip you with the latest systems and tools. I walk you through the foundation you need to start making a full-time income.

Marketing strategy & building a reputable brand that keeps clients coming back

Mindset of a CEO spa owner vs massage therapist

Seamless systems that keep your business running while you're away

Pricing for full-time profit and managing finances

Scaling by building a bulletproof team of experts

Did you know that the average lifespan of spa careers is only around 7 years?

With long hours and minimal pay,
by the end of those 7 years, the passion for massage therapy is long gone.
But it doesn’t have to be that way...

  • What if I told you that your vision of owning a successful massage spa business could become a reality in just just 90 days?
  • What if owning a business didn’t mean that you have to subscribe to the 24/7 hustle culture?
  • ​What if you could build an amazing team, with automated backend processes that allow you the flexibility to take a step back?
  • What if you could own your massage business without ever worrying about money again?
  • What if you didn’t have to rely on getting clients from Groupon, and instead had a waitlist of dream clients that are ready to pay premium prices?
  • What if you could decide your own schedule, and do all the things that light you up inside?
ENROLL NOW!

Briana

Vital Massage & Bodywork

Can I give the program 6 stars? Long story short: make the investment. You won't regret it! I was getting nowhere when it came to starting my business on my own. This course gave me a plethora of resources, timelines, actionable steps, and a level of accountability I hadn't had before. I own a business now. I know exactly what I need to run my business. I know how to grow my business later on down the line. I know how to handle my finances. And I have a group of like-minded folks in my industry to network with and ask questions as we continue to move through this journey together. Ayana is an incredible teacher and a thoughtful person with a well-structured course. She wants to see you and your business thrive and gives you all the tools to do so. I couldn't recommend Ayana and #SpaBizSuccess enough!

INTRODUCING...

#SpaBizSuccess 2.0

The A-Z roadmap to growing your spa business

 This live interactive program is designed for massage therapists who are ready to build their dream business and take it to the next level.

A Sneak Peek Of The Curriculum

You'll receive instant access to 7 core modules with templates, additional bonus workshops, and action steps designed to set you up for success one step at a time.

Module 1: How To Build A Solid Biz Foundation

Let’s get the boring (but necessary!) stuff out of the way to get to the fun stuff faster! In this module, you’ll get clarity on your business model with my MVS Method, learn how to incorporate your LLC with your unique biz fingerprint, and properly set up your website and Google My Business page as your core business assets.

Module 2: Create A Brand To Attract Your Ideal Clients

Ensure you stay top-of-mind with your ideal clients with a solid brand identity. In this module, you’ll craft your Mission Clarity Statement, journal your brand story, get clear on your ideal client, create your visual brand assets, and define the suite of services that creates repeat clients.

Module 3: Unlock The CEO Mindset Within You

In order for your success to become a reality, you must embody your future self – starting from Day 1. In this module, you’ll learn how to step into your CEO identity with simple yet powerful mindset shifts. Learn how to overcome your 3 Limiting Beliefs, create your unique success rituals, and calculate your daily income goal.

Module 4: Automate Your Processes

Make the business work for you – and not the other way around – by automating all recurring tasks with the latest online tools. In this module, you’ll learn my RRRR method for streamlining processes and how to automate your intake form, rebooking emails, and website lead capture.

Module 5: Crystalize Your Multi-Channel Marketing Plan

Get clear on the ways you want to bring in new leads. In this module, you’ll learn all the strategies for marketing your massage business including content creation, optimizing your Google My Business page, community outreach, creating a waitlist of potential clients, and growing your email list.

Module 6: How To Stay On Top Of Your Biz Finances

Hitting 6-figures starts with your pricing strategy. In this module, you’ll learn the differences between indirect, direct, and start-up expenses, how to charge premium prices for your services, and how to stay on top of your finances.

Module 7: How To Scale Your Thriving Biz & Build A Solid Team

Once you experience some success, you’ll be in a position to start thinking about scaling your massage business without adding stress. In this module, you’ll learn when it’s time to scale, how to find and hire reliable team members, and how to craft your lean business plan.

BONUS

Plus bonus trainings to help you get ahead!

BUSINESS CREDIT

Everything you need to know about building business credit and how to leverage it for growth

HEALTH INSURANCE

Make your massage practice more accessible to your dream clients by learning how to incorporate health insurance into your practice without headaches or a lot of paperwork.

HIRING

One of the key pillars to growth is hiring. Learn how to find talent and build a bulletproof team.

HERE'S HOW IT WORKS

2x Monthly LIVE Coaching Calls

As soon as you enroll, you'll officially become a student! You’ll get instant access to all 7 modules with lifetime access to all the trainings and recordings. The best part? We host live monthly calls where you get live coaching for your questions, challenges, and feedback. Coaching calls start September 25th (replays always available in your portal). 

Private Community

Get access to our private community members-only group where you collaborate and network other massage CEOs. 

Step-By-Step Roadmaps & Workbooks

Each module comes with a set of roadmaps, workbooks, and exercises to immediately implement into your business and get clarity on the clients and pricing you want to attract. After a building a successful spa business and over five (and growing) cohorts of students, I know what works and share it all with you.

ENROLL NOW!

TESTIMONIALS

Here's what past students have to say

 

" I am so glad I made this investment"
"You will not regret signing up for this course"
-Dana

 

"Ayana was very informative and helpful."
" I completely recommend her program."
-Halle (Owner at Holistic Serenity)

 

" For me, the program was amazing"
-Brittany(Owner at Atomic Bodywork Mobile Wellness Solutions)

 

" This course gave me the confidence I needed, a blueprint on how to make my business profitable no matter if I was in the spa or away on vacation...everything you need is in this course!"
-Shawn (Owner at Self Center Studios)

 

" Being in (Ayana's course) made me feel like a business owner"
-Robin (Owner at Essential Spa Lounge)

 

" If anyone is on the fence thinking about how they can improve their business, I would say go for it! Make an investment in yourself! It is totally worth it."
- Vince(Owner at Good Vybes Massage)

I'M IN! SIGN ME UP!

TESTIMONIALS

Make amazing ROI when you join:

When our SBS member Mistie joined, she was barely breaking even every month with her business. After she joined and started implementing our Price for Profit module, she made $900/week. By the time she graduated SBS, she was able make a passive income with her massage business and make her entire investment back PLUS MORE in just 2 months.

"We were on vacation this past week and I got a notification from my square. Sure enough, I woke up and two people had bought a gift certificates, so I woke up and I was like, oh, what is this what she's talking about? This is like, you can go to sleep. So that was passive income. [I was] able to sell those gift cards while I was not even at the spa"
- Mistie L, Revelation Massage & Wellness

YOUR BUSINESS ROADMAP...

#SpaBizSuccess 2.0

Build your massage spa business in 90 days with a focus on automated systems and scaling your team to avoid burnout and keep the cash flowing in.

What You’ll Get In #SpaBizSuccess 2.0:

  • 7x Recorded Training Modules with Ayana Truesdell ($2997 Value)
  • Ayana’s Vault of SpaBiz Templates ($897 Value)
  • Lifetime Access to All Course Replays & Resources
  • Exclusive Access to the Private Community for peer guidance and support
  • *BONUS* 2x Per Month Live Coaching Sessions with Ayana (one Q&A + one workshop) – we start on September 25th! ($3800 Value)
  • *BONUS* Tech Tutorials for all tools used in this program ($597 Value)
  • *BONUS* How to Accept Health Insurance ($149 Value)
  • *BONUS* Biz Credit Masterclass ($297 Value)

 

Total value: $8,737+

Get All The Above At A Fraction Of The Cost

ENROLL NOW!

More wins from our community:

By the time our SBS member Shawn graduated, she was able to set up an automated system for her business using our RRRR framework and made money even while she traveled to Costa Rica!


She says:
"When I came across this course on Youtube I was in the middle of expanding my business to a full day spa. This course gave me the confidence I needed, a blueprint on how to make my business profitable no matter if I was in the spa or away on vacation...everything you need is in this course!"
Shawn, Self-Center Studio

THIS ISN’T FOR EVERYONE

Is this program right for you?

This is perfect for you if:

  • You know that by investing in yourself, you are investing in your future
  • You struggle with time management and need accountability
  • You are ready to do the work and prove to yourself that you can be a successful business owner
  • You need a supportive community to help hold you accountable
  • You’re ready to do the inner work and build up your confidence as an empowered CEO
  • You need a streamlined system for your spa business
  • You thrive on feedback and are always open to ways on how to improve and grow

This is not a good fit if:

  • You’re not yet enrolled as a massage therapy student nor a practicing massage therapist. We want you to be able to take action!
  • You don’t see the value of investing in yourself and your business.
  • You have the “build it and then they will come” mentality.
  • You can’t dedicate a couple of hours to show up and do the work.
  • You don’t enjoy learning in a group environment.
  • You’re unwilling to receive feedback and work with given suggestions.

If you have made it this far down the page, it probably means that you are ready to see some serious changes in your life and you want to finally build a successful massage business.

The difference between being overworked and underpaid massage therapist and being a business owner that has a waiting list of clients with an exponentially growing business is the systems that you have set up.

You have probably read the books, downloaded some freebies, and taken a couple of courses here and there, but you’re still not sure where to start. Maybe you know you have what it takes to run a business on your terms, but lack consistency. You really want to make your spa your full time income and hire others, but something is missing.

Trust me I was there too.

What you need is my structured frameworks and accountability. It's time to invest in yourself.

ENROLL NOW!

NICE TO MEET YOU!

Meet Your Spa Biz Mentor, Ayana

I'm Ayana owner of True Massage & Bodywork. I founded #SpaBizSuccess for one simple reason: I know what it feels like to be you.

When I started my spa biz, it was a side hustle to my 9-to-5 job. When that first spa biz flopped, I decided to take a break from it until I “figured things out”. At that time, I thought I could count on my 9-to-5 for financial security…

That was until the pandemic hit.

Like millions in 2020, I lost my job and eventually had no choice but to move back in with my mom. I had to work a myriad of unfulfilling desk jobs just to get by.

But the more these desk jobs drained my soul, the more I regained the confidence to give my spa biz another shot.

In my first attempt to restart my spa biz, I watched YouTube tutorials and followed industry influencers to figure out what I should do to get to their level of success.

But none of their tips worked for me in today’s marketplace. So, I decided to try something different:

I decided to invest in courses and coaching – one of which was with serial entrepreneur, Morgan Debaun.

Then I got down to work.

I applied what I learned from her mentorship to my 7 years of spa experience. In the first 3 months, I made $36,432 – enough to leave my 9-to-5 and take my spa biz full-time.

Once I went all in, my revenue took off:

Month 6: $41,638
Month 12: $86,123
Month 18: $126,537

I finally had the means to set up a system that allowed me to pursue my personal goals.

I got to travel, welcome my baby into the world, and work from home – all with the spa biz generating revenue on autopilot.
I wouldn’t feel as free and fulfilled as I am today without the systems and processes I have put in place for my spa biz.

That’s why I’m so passionate about helping you start your spa biz on the right foot. And with SpaBizSuccess 2.0, I’m here to guide you every step of the way.

ENROLL NOW!
Limited spaces available

NEED MORE PROOF?

More amazing testimonies!

Ayana is fantastic! She is approachable and gives real world examples on how to change your business model-for the better!
MISTIE
Revelation Wellness and Massage

Ayana provided the tools that I needed to effectively run and operate my business. She covered everything, including how to change your mindset. She asks a lot of questions that will have you thinking and talking more like a business owner. I highly recommend this course for anyone who may be interested in starting their business or may have already started and feel like you're not really sure about what or how to do it. It will set you up for success. The information is very well thought out and pertinent. No fluff. A few times while in class, I thought of a question to ask but by the time Ayana finished speaking, she had already answered my question. That's how thorough the course is. If you are feeling stuck in your business or are eager to start a business and you are unsure how to get started, enroll in this course! It has everything you need to get started and beyond.
ROBIN
Essential Spa Lounge

I'm enjoying the the process of the #SBS program and I'm exciting about being apart of the #SBS community. Thank you Ayana for your time, dedication & vision to mentor massage therapists to run successful businesses in the spa industry!
JOSLYN
Angel Hands

Are you ready to join us?

ENROLL NOW!
Limited spaces available

FAQ

Your questions answered

Build the massage business of your dreams in just 90 days.

Become a confident business owner, work with your dream clients that can’t wait to pay you premium prices, without feeling exhausted and overworked.

PACKAGE 1

$2,497

KLARNA & AFTERPAY AVAILABLE

Package 1 includes:

  • SBS curriculum

  • All templates

  • Group Coaching calls

  • 1 workshop/mo

  • Monthly Q+A with Ayana

BUY NOW

PACKAGE 2

$3,997

KLARNA & AFTERPAY AVAILABLE

Get everything included in package 1 PLUS:

  • Three (3) 1:1 Calls with Ayana
  • 3 Months of Voxer Coaching with Ayana
BUY NOW